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Website
Traffic Myths and Legends
Here is a compilation of the top 5 traffic myths that continue
to misguide webmasters and people in general.
Traffic Myth 1: Domain traffic is a function of curious
type-ins and this is highly prized as it is 'natural'
Reality: Poor quality
traffic is a function of curious type-ins. Quality traffic is a
function of targeted development.
Traffic Myth 2: People only remember .COM and bleed is
profuse if you select other extensions.
Reality: People remember
content and disgust is profuse if you let them experience PPCs.
Fool me once, shame on you. Fool me twice, shame on me.
Traffic Myth 3: The worth of a domain is shaped to a
large degree by the number of unique hits it gets on
average per day
Reality: The real worth of a
domain is shaped by the revenue it can evidentially convert, not
by "uniques" unless of course you sell the traffic on sedo.com
or any other domain parks.
Traffic Myth 4: Buyers buy domain names because of the
traffic it can get
Reality: There are 2 kinds
of buyers, the traffic exploiters, and the developers.
Developers buy domain names because of memorability, branding
value and scalability. Traffic exploiters buy domains in hope of
an easy life. Guess which camp Google belonged to.
Traffic Myth 5: .COMs will always be the king of traffic
and all other extensions suck. (example: .Net
.Org .Biz)
Reality: If you go to China
or Germany and shout that in the streets, chances are high you
will get a bloody nose.
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